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How we accomplish our mission

We love finding trusted community partners to fund and work with, so we know the communities that need it most are getting the help they need. But that’s just one piece of the financial well-being puzzle. Free tools and resources make financial wellness possible for everyone, and we’ve made it our mission to prioritize the most user-friendly, helpful tools that empower individuals to take ownership of their finances. The Benefits Wayfinder is one example of this. We also know that without policy change, people are left fighting against a system that keeps them in poverty. That’s why we continually fight for policies that protect those living on low incomes. One example is our fight against NSF fees. We supported the proposal to reduce these exorbitant fees from $45 to $10 and under.

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Featured impact

One couple’s journey to financial relief

Daniel and Sarah, parents of three children in Manitoba, had avoided filing taxes for nine years. The couple had been struggling. Not only had an injury left Daniel unable to work for several years, but their debt was growing. They owed over $100,000 to the Canada Mortgage and Housing Corporation.

Read their story

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Ways to Give - this is a Rich text area

We’re building a support network for those living on low incomes and in poverty in Canada. Everyone deserves to have a secure financial future, and it’s our mission to make that a reality—with your help.

More ways to give

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Financial Empowerment Interventions

Financial empowerment isn’t like most other poverty reduction approaches. It focuses on helping low-income people participate and feel included in our financial system. It increases their opportunities and knowledge, and fosters behaviours that are critical to their economic security and their ability to invest in their future.

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Our impact at a glance

  • $795,500,000

    New income accessed by tax filing and benefit help

  • 8,120

    RESPs opened for children in low-income families

  • 503,553

    Vulnerable Canadians overall improved their financial capability and health

  • 39,546

    People accessed financial education tools

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  • 1452343

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